Essie’s Spring 2012 Collection


Introducing the 2012 Spring Collection

This spring, essie pays tribute to the beautiful, ambitious woman of action. Not content to play it safe and hedge her bets during the wintry economic climate, the change in weather perfectly suits her sunnier outlook. In both fashion and finance, she’s ready, willing and able to strike out and try something fresh and new.

Never one to rest on her formidable charms alone, this self-made woman knows what she wants and exactly how to get it. She’s in the driver’s seat navigating her way through life with daring wit and fashion aplomb. “Fortune favors the bold,” says essie brand founder and global creative director, Essie Weingarten. “I am so inspired by women who dream big, go with their instincts and always manage to put their best self forward.”

The supremely feminine collection created the perfect spring wardrobe for every women on a mission. With skin-flattering brights and power pastels to suit every occasion, she’s always at the top of her game with essie color. For those in the vanguard, blazing a trail of glory to new heights, there’s Ole Caliente. For a more gentle touch and soft-sell approach, A Crewed Interest is sure to post serious profits. Whatever your strategy, choose one of six ingenious colors that means business.

Navigate Her
A Crewed Interest
To Buy Or Not To Buy
Tour de Finance
Ole Caliente
Orange, It’s Obvious!

essie’s Spring Collection will be available in February 2012 for a suggested price of $8 per bottle in salons and beauty destinations worldwide.

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